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FILM FOR THOUGHT

FILM FOR THOUGHT

Thoughful analysis of the film and TV industry, with a marketing focus

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Category: Film Marketing

Jennifer.'s avatarJennifer.February 9, 2025February 16, 2025

Bridget Jones and the underserved, lucrative female movie audience

Jennifer.'s avatarJennifer.February 2, 2025February 2, 2025

The Brutalist: An epic film, and even more epic audience USP from A24

Jennifer.'s avatarJennifer.October 6, 2024October 12, 2024

The Shadow Movie Musical: The latest trend of movies hiding their true identity

Jennifer.'s avatarJennifer.June 3, 2024June 3, 2024

Movie Distribution and Marketing Case Study: ‘All of Us Strangers’

Jennifer.'s avatarJennifer.May 1, 2024May 2, 2024

Film Marketing Series – You Can Literally Market Anything: Challengers Film

Jennifer.'s avatarJennifer.April 21, 2024April 21, 2024

The War on AI in Film Marketing: “Civil War” Case Study

Jennifer.'s avatarJennifer.February 1, 2024March 29, 2024

All Of Us Strangers: Marketing a tragic tale as a thirst trap

Jennifer.'s avatarJennifer.July 2, 2023

Imagination, life is your creation: the most innovative movie marketing campaigns of the Summer

Jennifer.'s avatarJennifer.March 9, 2021March 10, 2021

Marketing Complexity and Grief: Oscars 2021

Jennifer.'s avatarJennifer.July 16, 2020July 16, 2020

Marketing’s Role in the Escalating Streaming Wars – Part 1

Jennifer.'s avatarJennifer.February 10, 2020

Round Up the Usual Suspects: Marketing a Best Picture Oscar Campaign

Jennifer.'s avatarJennifer.March 20, 2019March 20, 2019

Mellow Marketing: Tarantino’s Latest Teaser for ‘Once Upon a Time in Hollywood’

Jennifer.'s avatarJennifer.January 27, 2019March 3, 2019

I Could’ve Been A Contender: Marketing a Best Picture Oscar Campaign

Jennifer.'s avatarJennifer.May 29, 2018May 29, 2018

Friends: The Renaissance – How Netflix Reinvigorated the 90’s Hit

Jennifer.'s avatarJennifer.March 11, 2017February 18, 2019

Movie Trailers: How Big Data is Revolutionising the Realm of Film Marketing.

Jennifer.'s avatarJennifer.February 4, 2017May 8, 2019

The Nice Guys Vs. Money Monster: Vacuous Promotion does not equate to a Decent Film

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